Expand the audience scope and increase the proportion of new customers
Posted: Thu Jan 23, 2025 7:21 am
Restrictions on old customer lists of ASC advertising: Although ASC advertising can simplify advertising operations, considering that ASC advertising cannot create exclusive existing customers for different marketing activities, customers are worried that this will affect the accuracy of advertising targeting.
Advertising Strategies and Solutions
The client hopes to resolve the above difficulties and increase the number of applicants through cooperation with adHub.
In order to solve these challenges, we selected a group bulk sms cyprus of marketing campaigns that were not performing well and were currently in progress, and created ASC ads and general conversion ads respectively. In order to test whether ASC ads would affect the advertising performance because we could not create old customer lists separately, we Tests were conducted between the experimental group and the control group.
Control group: General conversion ads
After combining ASC advertising with general conversion advertising, the following advantages are also obtained:
Creative creative optimization
Since the client provides more than 6-10 pieces of creative materials for each marketing campaign, we take full advantage of ASC advertising and use machine learning technology to allow the system to test and automatically optimize the creative combination to accurately find creative ideas suitable for each user. The combination can not only accurately match the needs of different audiences and maximize the effectiveness of materials, but also eliminate the need to waste time on A/B testing of materials.
Advertising Strategies and Solutions
The client hopes to resolve the above difficulties and increase the number of applicants through cooperation with adHub.
In order to solve these challenges, we selected a group bulk sms cyprus of marketing campaigns that were not performing well and were currently in progress, and created ASC ads and general conversion ads respectively. In order to test whether ASC ads would affect the advertising performance because we could not create old customer lists separately, we Tests were conducted between the experimental group and the control group.
Control group: General conversion ads
After combining ASC advertising with general conversion advertising, the following advantages are also obtained:
Creative creative optimization
Since the client provides more than 6-10 pieces of creative materials for each marketing campaign, we take full advantage of ASC advertising and use machine learning technology to allow the system to test and automatically optimize the creative combination to accurately find creative ideas suitable for each user. The combination can not only accurately match the needs of different audiences and maximize the effectiveness of materials, but also eliminate the need to waste time on A/B testing of materials.