With this number in mind, it is clear that people want and choose to consume video content and today, digital marketers need to understand the power of video content as a marketing tool.
As stated previously, video is engaging and versatile and provides the viewer with real insight into what a business is trying to project to its audience. It is also easy to share this kind of content across multiple platforms which makes for greater reach and results in a measurable and potentially huge return on investment.
Not yet convinced that video should be a part of your digital marketing strategy for your business in Dubai?
Let’s take a look at some recent statistics that provide greater insight into the growing video marketing space.
What's Included in Video Studio Rentals in Dubai?
The Importance of Video in Digital Marketing
There are many reasons why digital marketers in Dubai should include video marketing in their strategies. The below statistics explain why video marketing is so important for today's audience.
Live videos account for 13% of total traffic
97% of marketers state that videos help their customers better understand products and services
An astounding 81% of businesses are using video as a part of their digital marketing strategy and this number continues to grow
90% of consumers claim a video will help them france email list when making a purchasing decision
The final point is the most important statistic to keep in mind. Today, your brand needs to cater for the modern day audience and if you are not providing them with engaging video content (and the content they want), they will quickly turn to your competitors for more insight into their offerings through their video marketing tactics.
As a digital marketer you need to use video to your advantage and create well-crafted video content that evokes personal connection between your brand and the audience. Marketing through video gives businesses the opportunity to showcase important aspects of their offerings while allowing for fun and easily digestible imagery as well as an engaging tone of voice. This is what today's modern consumer is looking for when it comes to making a purchase decision - they want to engage with a brand as opposed to blindly trusting a brand. And video offers the perfect opportunity to engage with your target audience, develop relationships and build trust.
So, now that you have an understanding of the importance of video marketing, you will want to look into video studio rental in Dubai. But, what exactly do you get with video studio rental in Dubai? Let’s take a look.
What Should Be Included with Video Studio Rental in Dubai?
As a video production agency in Dubai, we have seen first hand that video marketing is the ideal format for content consumption and gives our clients the opportunity to communicate directly to their audience in a more personalized and entertaining way. As we are passionate about video production, we thought we would provide you with some insight into what you should expect from a video studio rental in Dubai.
When selecting the right production company or video studio rental in Dubai, make sure you do your research. It is important that the studio made available to you offers:
The Right Space
When it comes to finding the right space for your video production, the general rule is that the space shouldn't be smaller than 12 feet by 18 feet. When looking for video studio rental in Dubai, it is important you make sure the room you are filming in is the right size and has the right elements to make for a professional video.
The space should consist of:
A dedicated studio space that is distraction-free, uninterrupted and has enough available space for your team
The space should be able to fit at least 4 feet between the camera and the subject and another 4 feet between the subject and the backdrop
The room should be soundproofed or quiet enough to suit a corporate video setting. Remember, sound does bounce off walls and this creates echoes and you need to make sure the space is designed for the right acoustics
The Right Equipment
The video studio rental you hire should provide reliable and high-end video equipment. Of course, expenses quickly add up. With this in mind, we have outlined the most essential production equipment that you require in order to make a successful video.
al and should be a part of your video studio rental experience
Additional Components
Props and Furniture