essential email data
There are dozens of essential emails in a Marketing Automation strategy to achieve your goals. As well as some steps and good practices to carry out a good marketing automation strategy.
In fact, the results are obvious. And several studies have already proven it. For example, Marketing Score Report has been able to prove that Marketing Automation generates an average conversion rate 1.6 times higher thailand mobile database than any other type of marketing strategy. In addition, it increases brand productivity, fewer messages are lost due to human error and generates a wide range of benefits .
However, essential emails in Marketing Automation strategies also manage to give a boost and improve the return on investment. As Focus Research statistics indicate , 75% of companies that apply automated workflows experience a considerable increase in ROI one year after their implementation. And 44% notice it during the following 6 months.
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Hence the importance of identifying the pieces that help you achieve these results.
TABLE OF CONTENTS
Essential emails in Marketing Automation
1.- Subscription confirmation email
2.- The welcome email
3.- Congratulations
4.- Congratulations on special dates
5.- Emails with your blog updates
6.- Inactivity reminders
7.- Abandoned shopping carts
8.- Launch of new products
9.- Order confirmation and information
10.- Essential post-sale emails
Essential emails in Marketing Automation
Given that email is the channel that generates the highest ROI today, it becomes an essential element of any strategy.
Also, keep in mind that a Marketing Automation strategy is effective at any time . It will help you to maintain control over your business throughout its entire life cycle. And above all, to grow by taking firm steps. Keep in mind that the larger your company is, the more complicated it will be to manage every detail, and a small mistake could ruin your reputation in a few seconds. That is why you need to automate certain processes to avoid failures.
The essential emails of this type of strategy help you build a solid database , personalize all the content that subscribers receive, keep relationships with your clients alive, and retain and build loyalty among current customers.
But what types of essential emails exist? Which ones are a must for any business? How can you implement them?