Optimize your automated scenarios
Posted: Sun Dec 22, 2024 7:56 am
Automated scenarios are a powerful lever to improve your conversion rate. Whether it's to relaunch an abandoned cart or to thank a customer after their first purchase, these automations allow you to interact in a personalized and effective way.
If you haven’t set them up yet, my advice would be to do so now. kuwait phone number Once you have these nuggets set up, they will be working for you (and generating revenue) while you work on finalizing your year-end strategy.
And if you already have these fantastic levers working for you… this could be an opportunity to refresh them a little or boost their rewards to ensure top conversion for these months of frantic traffic and sales!
Some ideas for actions to implement
Here are some examples of actions to take particular care of during this period.
The consolation prize discount code : If you implement some of the animations I recommended above, you will have some winners, but especially a lot of losers. Encourage them to shop on your site by offering them an interesting discount code.
The retention pop-up : a visitor is about to leave your site? Using a contextual pop-up, why not present him with a special offer that will ultimately make him decide to order from your store?
The welcome scenario: welcome each new contact with a series of emails presenting your flagship products and brand values. It can be a valuable asset, especially if you capture a significant volume of new profiles thanks to your animations.
Abandoned cart recovery: Create a scenario that sends an automatic email with a special offer to users who have abandoned their cart. A classic, but one that continues to prove itself!
If you haven’t set them up yet, my advice would be to do so now. kuwait phone number Once you have these nuggets set up, they will be working for you (and generating revenue) while you work on finalizing your year-end strategy.
And if you already have these fantastic levers working for you… this could be an opportunity to refresh them a little or boost their rewards to ensure top conversion for these months of frantic traffic and sales!
Some ideas for actions to implement
Here are some examples of actions to take particular care of during this period.
The consolation prize discount code : If you implement some of the animations I recommended above, you will have some winners, but especially a lot of losers. Encourage them to shop on your site by offering them an interesting discount code.
The retention pop-up : a visitor is about to leave your site? Using a contextual pop-up, why not present him with a special offer that will ultimately make him decide to order from your store?
The welcome scenario: welcome each new contact with a series of emails presenting your flagship products and brand values. It can be a valuable asset, especially if you capture a significant volume of new profiles thanks to your animations.
Abandoned cart recovery: Create a scenario that sends an automatic email with a special offer to users who have abandoned their cart. A classic, but one that continues to prove itself!