How am I positioned on my B2B/Industrial client's digital radar?

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Through Customer Experience tools with Buyer Persona interviews and our Customer Journey Map design workshop, we help many companies not only to obtain, but also to understand and internally mainstream the necessary customer knowledge for an efficient B2B/Industrial sales process.

This is undoubtedly one of the factors that most influences the how to get australia whatsapp number decision to change to a new B2B or Industrial sales process. The habits of purchasing teams are very autonomous and digital in the early stages of the journey map.



Before, when you made a purchase, you would call the salesperson at the first moment of your purchasing journey, until now when they only spend 17% of their time doing it, and doing 2 out of 3 interactions without human presence.

Not being on the digital radar of a company, its purchasing committee or the rest of the decision-makers/influencers will mean not existing.

To be on that digital radar in the early stages and thus have options in the following ones, you have to know very well what type of channels and content each specific Buyer Persona consumes.