Informational search intent
Posted: Thu Feb 20, 2025 4:33 am
Refers to cases where a user is looking for information. Informational searches are often asked as questions . Examples of informational searches include "how much does it cost to rent a 3+1 in Bruntál?" or "how do I calculate the area of an octagon?".
But informational searches are not malaysia mobile phone number data limited to questions. They can also take the form of descriptive phrases , such as “the five best beaches in Croatia” or “the number of electrons in a molybdenum atom.”
To satisfy people with informational search intent, you should generally do two things:
1. Provide a concise answer to a question if someone is looking for it.
2. Provide a comprehensive answer for people who want more information.
If a user is looking for information, their search intent can be categorized as informational.
Search navigation intent
If you want to find specific content on a website , such as today's TV Barrandov program, then you'll probably do a navigational search. People often turn to Google to do a navigational search because it's much faster than searching the website and finding the source.
Navigational search works best on a website with a clear structure. If you want to satisfy people with this search intent, your content should be well-structured , divided into appropriate categories so that the visitor can find what they are looking for as quickly as possible.
But informational searches are not malaysia mobile phone number data limited to questions. They can also take the form of descriptive phrases , such as “the five best beaches in Croatia” or “the number of electrons in a molybdenum atom.”
To satisfy people with informational search intent, you should generally do two things:
1. Provide a concise answer to a question if someone is looking for it.
2. Provide a comprehensive answer for people who want more information.
If a user is looking for information, their search intent can be categorized as informational.
Search navigation intent
If you want to find specific content on a website , such as today's TV Barrandov program, then you'll probably do a navigational search. People often turn to Google to do a navigational search because it's much faster than searching the website and finding the source.
Navigational search works best on a website with a clear structure. If you want to satisfy people with this search intent, your content should be well-structured , divided into appropriate categories so that the visitor can find what they are looking for as quickly as possible.